SRI x FMLK: Digital content

SRI, the incredibly unique Sri Lankan transeasonal fashion brand commissioned us to create written content for launching its collection on the online fashion portal FMLK. Staying true to the brand’s allure of uber-cool tropical vibrancy, we worked on creating something that is commercially sound, hard-selling and Instagram friendly.

Get lost in paradise through a timeless story artisan-woven in rich textures of twills, ombre and herringbone in tropical colours made from memories of somewhere magical. Get into the mood with urban minimalist style meets futuristic Kenzo-esque silhouettes, perfect for the here-and-now transients, ever-curious culturists and neoteric wanderers whether in London, Tokyo, Paris, Colombo or New York. 

Presenting the master expressionist behind the looks that left some serious impressions this London Fashion Week; Amesh Wijesekera, alumnus of @AOD made heads turn with his award-winning international debut at GFW 2015. He returns to the catwalk as the designer, curator and stylist behind SRI’s trans-seasonal launch capsule that got everyone vibing in tropical modernism at London Fashion Week SS18. 

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