Serendip Strings is an interesting children and music based charity set up in Sri Lanka by an Australian musician who wanted to share learning opportunities with rural children. When they approached us to create online content for them, we understood that the challenge was in creating flexible content that worked for web, and print. The idea was to give them a piece that could be used for information, or as a proposal to present to stakeholders, partners and possible investors.
When speaking to our client, we discovered a beautiful sentiment behind Serendip Strings that touched on bringing people together through music; we wanted to give this a focal point through the writing so that the reader will understand how much impact this project can really have.
